Are you compliant with the Can-Spam Act of 2003?
This is not legal advice about the new Can-Spam law and is not intended
to be. If you need official legal advice on the issue please consult an
As of January 1, 2004 the "Controlling the Assault of Non-Solicited Pornography
and Marketing Act of 2003," also known as the CAN-SPAM Act of 2003, has
gone into effect.
The rules for compliance are explicit and straightforward; most legitimate
email companies should already be in compliance of these rules. 21st Century Interactive
has had these rules and others in place since inception.
- Do not hide the origin of the email.
- Do not use deceptive or misleading "Subject" lines.
- Do not use deceptive or misleading "From" lines.
- Do not use deceptive, misleading or false email headers.
- Information must be accurate: Use real reply address. The recipient
MUST be able to reply to sender, and the information must be active
for 30 days after the email has been sent.
- A method for the recipient to remove himself from future mailings
must be available within the body of the email. This can be achieved
by providing a link or by replying to the email.
- A physical postal address should be used; we recommend not using a
We at 21st Century Interactive, work closely with our clients to ensure
that they are Can-Spam compliant and operate within the framework of all
communication laws and regulations set forth by the FCC. Let's keep America
great, and fight to keep spam in the can. If you have any questions, or
if we can be of any assistance to your Internet marketing plans, please
feel free to contact us at 21st Century Interactive: 1-561-750-8483 Ext. 1025.
Ask for Michael Sebar.